Stage 1
:
Executive Leadership
Mobilize
change through executive leadership.
Create the
guiding coalition - the Strategic
Planning Board - The single most important
condition for success is the ownership and
active involvement of the executive team. If
those at the top are not energetic leaders
of the process, change will not take place,
strategy will not be implemented, and the
opportunity for breakthrough performance
will be missed. Once started, insist on
expedition of the process.
Develop
the vision and the strategy – The focus
begins with mobilization. After the strategy
is mobilized, the focus shifts to
governance. Finally and gradually over time,
a new management system evolves - a
strategic management system.
Stage 2
Translate
the strategy
Translate
the strategy into operational terms so
that every company worker can understand it.
Stage 3
Organization
Alignment
The synergy
of everyone contributing to the same
objectives is the overarching goal. Each
department must contribute in some way to
accomplishing as many objectives as possible
that appear in the strategy. This is done
by launching initiatives that improve a
current process or by doing something new
according to the description of how the
objective is to be accomplished. Lastly, a
process to collect measurement data must be
in place once the initiatives are
implemented. A company Core Team is formed
to assist departments through the process.
Stage 4
Make
strategy everyone's everyday job
Move the
strategy from the 10 to the 10,000.
Require that all employees understand the
strategy and conduct their day-to-day
business in a way that contributes to its
success. Accomplished through awareness and
motivation programs, and character
improvement workshops.
Stage
5 Make
strategy a continual process
Link
strategy to budget and a process for
learning and adapting the strategy.
Board
meetings monitor the Strategy Report Card to
see how well the company is doing at
achieving the strategy. Poor grades
will indicate change is necessary before it
affects financial success.